Is Your GA4 Data Costing You Money?
Most GA4 properties have critical configuration issues that silently corrupt data. Don't make business decisions based on broken analytics. Get a free 67-point data quality audit in under 5 minutes.
Join Hundreds of Companies Fixing Their GA4 Data
Real-time stats from our free data quality audits
Stats updated weekly • Started tracking October 2024
Every Day You Wait, You're Making Decisions
Based on Inaccurate Data
These are the most common critical issues we find:
Data retention set to 2 months:
Losing 75% of historical data for analysis
Lost insights annually
Payment processors stealing conversions:
Marketing attribution completely wrong
Wasted ad spend
Personal data in URLs:
GDPR/privacy law violations
Risk of massive fines
Incomplete cross domain tracking:
User journeys broken across domains
Inaccurate conversion attribution
What You'll Get
A comprehensive documentation report of 30+ critical GA4 settings with actionable recommendations
Live Configuration Documentation
Uses Google's actual Admin and Data API to document your current GA4 setup
Priority-Weighted Scoring
Focus on what matters most—not every issue is created equal
Actionable Recommendations
Step-by-step instructions and direct links to fix issues found in your documentation
Instant Documentation Report
Complete settings documentation in under 5 minutes with detailed analysis
Built by Someone Who Actually Knows Google Analytics 4
I'm Brie E Anderson, founder of BEAST Analytics and a recognized GA4 expert who's been helping businesses navigate Google Analytics 4 since its early days.
With over a decade in digital marketing analytics, I've conducted dozens of GA4 audits for everyone from startups to Fortune 500 companies. I've spoken at MozCon, Brighton SEO, SMX Advanced and conferences worldwide, always with the same message: most GA4 setups are broken, and businesses don't even know it.
The problem? GA4's complexity hides critical issues in plain sight.
Speaking on stages and training teams worldwide
I've watched companies make million-dollar decisions based on fundamentally flawed data—lost conversions, privacy violations, and incomplete tracking that could have been caught with the right audit. After manually checking the same 30+ settings in audit after audit, I built this tool to automate what I do by hand.
This isn't just another GA4 checker. It's the same systematic approach I use with my consulting clients, now available to anyone who wants to know if their data is trustworthy. Because the worst GA4 problems aren't the ones that break your reports—they're the ones that quietly corrupt your data while everything looks normal.
Every Critical GA4 Setting, Checked
Comprehensive analysis of every setting that impacts your data quality and business insights.
Configuration
- •Property settings & timezone
- •Data retention periods
- •Cross-domain tracking setup
- •Industry category validation
Events & Tracking
- •Key events (conversions) review
- •Enhanced measurement settings
- •Event parameter validation
- •Automatic event configuration
Customizations
- •Custom dimensions setup
- •Custom metrics configuration
- •Event create rules
- •Custom reporting validation
Integrations
- •Search Console connection
- •Google Ads linking status
- •BigQuery export setup
- •Third-party integrations
Attribution
- •Attribution model selection
- •Lookback window settings
- •Conversion window config
- •Data-driven attribution setup
Beyond Configuration: When You Need a Full GA4 Audit
This settings check catches common setup issues, but sometimes you need to go deeper.
A full GA4 audit also includes:
- •Website implementation and tracking code review
- •Data quality and accuracy analysis
- •Measurement strategy and KPI assessment
- •Custom reporting and dashboard optimization
For businesses that need the full picture, learn more about BEAST Analytics' GA4 Audits.
Don't Make One More Decision
on Broken Data
Every day you wait is another day of making decisions based on potentially inaccurate data. Get your free settings check now and know exactly what's working—and what's not.
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